Friendster And Yahoo SE Asia Team Up
There is more from Friendster, Asia's fallen social network, following its recent acquisition by Malaysian firm MOL Global.
TechCrunch carries the details: Friendster has agreed with Yahoo Asia to deal "to integrate product features and cross-promote across both Friendster and Yahoo".
More below, for the full article click here.
More news from the social network Friendster. The site, which was acquired in December by Malaysian payments company MOL Global
, has struck a deal
Friendster, which was sold for just under $30 million, has over 90 million registered users and 90 percent of its daily traffic coming from Southeast Asia today. The partnership will involve a a new social application built by Friendster that will be prominently displayed on Yahoo Southeast Asia properties and a cross-promotion of Yahoo products on Friendster.
Yahoo Search will also feature results from Friendster user profiles and fan profiles, similar to the deals struck with Twitter and Facebook by the search giants. Friendster users will also be able to link their Friendster account to their Yahoo! account to share their Friendster network activity updates and inbox via their Yahoo accounts. So, users can check their Friendster account and send updates directly from their Yahoo homepage. Users will also be able to publish their Friendster network activity to Yahoo Messenger and other Yahoo applications.
The cross promotion between Friendster and Yahoo has already been implemented but the search results and activity update integration will be rolled out over the next few months.
via techcrunch.com
For further reference see this TechXAV post carrying an interview with the company's head detailing plans for the revised launch in Asia.
